Rabu, 20 Oktober 2010

Google's Mobile Master the 76% Search Engine Market


Mobile version of Google search engine was developed rapidly, the proof of these services grew 76 percent during the first three quarters of 2010. Only later after Bing in search volume terms.

Data released research institute Latitude, Google's mobile version accounted for approximately 4 percent of search traffic on Google, but only 2 percent that can be used as revenue for the California-based company.

However, according to Latitude, as reported by the New Media Age, Wednesday (10/20/2010), Google's market will rise. Because the future of mobile search engines will be increasingly in demand by advertisers following the increase in the number of smartphones iPad.

Google has started to introduce the format of the ads in anticipation of this trend, launched click-to-call format on mobile phones in Britain this year and introduce an expanded map advertising to Google Display Network (GDN) in June.

The findings were formulated by using data drawn from traffic to Google, Google Search partners, and GDN during the first three quarters of 2010.

Bing Meanwhile, still trying to catch Google in the mobile market, after they've successfully mengikisi Google in search engine desktop version. Approach, however, Bing Mobile ads on less desirable, to make Microsoft's search engine has not been able to talk much on the competitive landscape.

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